Backlinks are links coming into your website, simply put, another website has a link to your website. One think to good Search Engine Optimization is knowing your competitors and how you can utilize their knowledge and experience into your own. Usually a website that will link to one of your competitors will surely have interest in linking to your website as well, so it’s essential to know what backlinks your competitors are using. backlink service will find the most appropriate websites to link to, however, never forget that what is already being used, possibly is still used because it actually works. A way to find good backlinks is first by finding good competitors. As you are most likely a young website starting up, you may want to find young and successful websites. Using different search engines explore what searches bring up what competitors, and once you’ve found a competitor that you want to explore further, search their website to see what links come up. Also, it’s essential that for every Search Engine Optimization campaign that you or your SEO Consultant use the tools available, as they will assist you in organizing your findings. As mentioned above it’s important to find the successful young competitors that will essentially assist you through careful Search Engine Optimization techniques in bringing up the rank of your website. You and your SEO Consultant will be able to find a lot of information through exploring their most effective techniques. Review which strategies that they use will work best for you and remember that you can’t compete with websites that have created a history for themselves over many years, hence why you want to look at young websites that have recently become successful and finding out how they did it. Most important, it’s not a matter of how many backlinks you have, but their quality. Also, being associated with negative backlinks such as websites that use Black Hat methods, it will actually have a negative effect. It’s very important that you determine who to compete with. As stated above if you are creating a new website, you don’t want to compete with websites that have been around for years and have created strong relationships with others as well as have long lists of backlinks. Also, the younger websites have fewer backlinks to sift through and they use new Search Engine Optimization techniques that work now. Your SEO Consultant will be able to find the appropriate websites that you can research. If you are doing the Search Engine Optimization on your own and not using an SEO Consultant, then you may want to use some tools. One very good tool that is regularly used is a plug-in for Firefox called SEOQuake. When you search with it in Google all kinds of great information such as age, traffic, link domain and page backlink numbers, also the Google index and PR data, all great information for choosing your competitors. Also, it has a great option to sort all of this information so it saves you a lot of time in deciding which website needs further evaluation. By evaluating your competitors’ backlinks you further improve your Search Engine Optimization by learning how to build new links, as well as new techniques. SEO Consultants do research of your competition and their backlinks instead of throwing your website blindly into search engines. You also get inspiration as to different ideas and ways that you can link your website. There are different ways of exploring your competitors backlinks, below are two ways to explore backlinks in Yahoo! As with most Search Engine Optimization nowadays, there are various tools out there to help you and your SEO Consultant with get the highest ranking. It’s important that you don’t rely entirely on the tools and don’t do any of your own research. The tools are primarily to assist you with organization and possibly catch something that you may have missed. Tools to assist you with backlinks are LinkHounds which helps sort links based on IP Addresses, also, there is Domain Backlink Checker which does the same but sorting the links by first and second level domains. Link Diagnosis I’ve found gives the most sorting options and information. You can sort by anchor text, page rank, type, and internal and external links. It’s very important that you review your backlinks and compare them with your competitors. Good Search Engine Optimization involves a lot of time spent researching and reviewing your competitors’ information, this way you will learn new techniques and get inspiration on how you can apply them and others to your own website. Hiring a professional SEO Consultant will do this entire process for you, however, make sure that they know that quality is more important than quantity.
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